Some scattered thoughts:
The Vanity Fair article is a good read:
http://www.vanityfair.com/news/2015/05/inside-shocking-abrupt-divorce-bill-simmons-and-espnI'm a fan of Simmons. He's still one of the best writers out there and Grantland is an awesome website. Zach Lowe is the best NBA writer around. I really enjoy everything Andy Greenwald does for that site... his TV recaps and pop culture podcasts are great. I read that ESPN hadn't added to Grantland's headcount since May of 2014... interesting. They might just let that site die a slow death. That's a bummer, because the site is great.
So it'll be really interesting to see what happens here. I think with the impact of social media, it would not be difficult for Simmons to launch his own thing. He doesn't need ESPN. I access a lot of Grantland content, but I'm rarely coming across this content via ESPN. Usually, I'm seeing it on my Facebook feed, via a Reddit post or twitter. So it's not like Simmons needs to have a big huge launch scheduled around sweeps where he does a media tour and a ton hinges on major advertising. He doesn't need that at all. Literally the day his contract ends, he can post a link to his new website, a new article and a new podcast, and I'll access it the same way I always have. And he can certainly jump on Adam Carola's podcast and show up on Jimmy Kimmell to advertise his new thing... but it's not necessary. He can launch BillSimmonsland.com tomorrow, and it's not going make a lick of difference to me. Takes me a second to bookmark that website instead of Grantland.
Having listened to podcasts and read articles on the topic, I don't get a sense that ESPN's execs really understand how this new media world works. Simmons gets it. I'm excited to see what he builds now.
He has 3.7 MILLION followers on twitter. I genuinely feel like he doesn't need the backing of ESPN to be successful. The dude has been (reportedly) making at least 5 million a year since 2010... if he hasn't already, he should have a team of web developers working on his next venture. No doubt it'll be ready by September. I'll be interested to see if he partners with someone like Adam Carolla or Klosterman (is he under contract with ESPN?). I'll be interested to see how much ESPN owns... is there anything preventing Simmons from launching a new podcast? I hear ESPN is trying to find a replacement to host the B.S. Report... that gives you good insight into how clueless they are about this newfangled internet world. As if people are tuning in to the "BS REPORT" brand and not Bill SImmons himself. Crazy. I am curious what the contract situations are of some of Grantland's other writers... can Bill take some of them with him? It sounds like others are already leaving:
http://recode.net/2015/05/08/grantland-publisher-david-cho-is-leaving-too/Sure, he could get a fat contract to work with an existing brand with resources, but the dude has enough power, sway, fans and clout to build his own thing. It's not hard to launch a streaming show or a podcast network. I will be curious to see if maybe Simmons is hired by HBO or Netflix to launch a sports show, though. He could do a sports version of John Oliver's "Last Week Tonight" or something. Perhaps he could get snatched up by an unlikely suitor... like Amazon Prime (getting into original content) or Yahoo! Studios. Maybe he can do both... his own website and a TV Show. Good luck to him. I look forward to seeing his next move. I want to see uncensored Simmons. My buddy's prediction is that Simmons immediately gets started on writing a book and half-asses it over the next few months. That leads to another question... what is Simmons contractually obligated to do until his contract officially ends? He hasn't made a public comment on it yet, right? Is he still appearing on the NBA broadcasts?
One last note. I have heard Simmons is ****. It definitely sounds like many within ESPN were very jealous of the power he had at the company. It sounds like many of them are relieved. I think with how we digest content these days, having a personality like Simmons is a great way to keep the audience consistently engaged. LIke I said, I'm reading most of the stuff Zach Lowe and Andy Greenwald write as well. That's not necessarily an easy thing to replicate. I think losing Simmons will be a bit of a hit for ESPN.