Today Lebron James has been complaining about colleges recruiting his 10 year old son. While I think it is ridiculous (and maybe should be illegal) for universities to recruit and send mail to a 10 year old boy, Lebron James seems to have brought at least some of the attention on himself. From the article:
"James might rebuke some of the attention that his son has received, but he's also responsible for a portion of the hype. On Dec. 22, he tweeted an embedded video of LeBron James Jr. at an AAU tournament. The video features highlights of his son penetrating, scoring and passing just like his father." -
Note Lebron James has 19 million followers and this video reached more people than even the biggest recruiter in the world could dream of
"He plays just like I did," James told reporters Tuesday, according to Fox Sports Ohio. "He has great awareness, and he'd rather pass first and set guys up. Most kids nowadays just want to score."
Does it seem fair to be trying to build up a monster brand and promoting your son's skill to a large audience and then complain about the result? Thoughts?