WEEI's whole downfall started about 3-5 years before The Sports Hub came about. At the time, Wolfe had his mainstays with four shows, Dennis and Callahan, Dale Arnold, The Big Show with Glenn Ordway, and Mike Adams. D&C became way to politicized and started spouting off some fairly hateful far right wing stuff that got them in trouble. Dale was so bland he just was filler in the afternoon because there was nothing else sports related to listen to. The Big Show became all about ego with Ordway, Sheppard, Smerlas and DeOssie constantly belittling callers, shouting over them, shouting over each other and making listening to the show unbearable. Mike Adams, well, he will always be Mike Adams, comic relief in the world of sports.
The ratings were through the roof because the Boston Sports scene had taken off with the Red Sox and Pats becoming kings in their sports. Boston and New England couldn't get enough sports talk. But Wolfe and WEEI let the personalities rule and they ruined what they had. This coincided with all Globe writers being kicked off the shows and things got progressively worse as the hosts started making fun of the Globe writers on air.
Wolfe started interjecting new people and then The Sports Hub came. And then once real competition was added, Wolfe didn't have a clue how to handle it. His pride and personality just killed everything.
I am really surprised it took this long and sadly, it might be too late. Possibly the greatest sports radio station ever might now be relegated to an afterthought due to the horrid management at the top and from Jason Wolfe.