Author Topic: Forbes lists Celtics value at $730M (4th in NBA)  (Read 1012 times)

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Offline Jeff

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Forbes lists Celtics value at $730M (4th in NBA)
« on: January 23, 2013, 12:59:50 PM »
http://www.forbes.com/pictures/mli45likg/4-boston-celtics/

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The Celtics, who have the NBA's third highest average ticket price ($69), coined money during the 2011-12 season. The team made it to the Eastern Conference Finals where they lost in seven games to the eventual NBA champions, Miami Heat. The Celtics signed a Courtside Club naming rights deal at TD Garden with Sun Life Financial, who took over the rights from the Lincoln car brand. The team also raised cash by bringing in a new investor, Rob Hale, last year.
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Offline Birdman

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Re: Forbes lists Celtics value at $730M (4th in NBA)
« Reply #1 on: January 23, 2013, 01:05:42 PM »
I thought they be in top 5..but i figure Lakers would be 1st

Offline Roy H.

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Re: Forbes lists Celtics value at $730M (4th in NBA)
« Reply #2 on: January 23, 2013, 01:07:50 PM »
So, as the team heads into a rebuilding phase, does Wyc & Co. consider selling?  Or are they in it to win it, especially with their new cable deal?

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Offline Jeff

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Re: Forbes lists Celtics value at $730M (4th in NBA)
« Reply #3 on: January 23, 2013, 01:15:02 PM »
have to assume they are in for the long haul with that cable deal but who knows?
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Offline clover

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Re: Forbes lists Celtics value at $730M (4th in NBA)
« Reply #4 on: January 23, 2013, 01:25:25 PM »
I would imagine the value of the cable deal could decline with the value of the team if a rebuild isn't quick and successful.

Offline Chris

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Re: Forbes lists Celtics value at $730M (4th in NBA)
« Reply #5 on: January 23, 2013, 01:28:27 PM »
So, as the team heads into a rebuilding phase, does Wyc & Co. consider selling?  Or are they in it to win it, especially with their new cable deal?

I think they are determined to avoid rebuilding at all cost.  To me, that was evident in Danny maintaining the salary structure of the team by his signings over the summer, as well as with Doc's extension (I don't think he would have signed on for a rebuilding process.

While its easier said than done, they will do whatever they can to try to reload without bottoming out...and if they do bottom out, it will be like they did in 2006, when it was forced by injuries, not a real planned event.

Offline Donoghus

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Re: Forbes lists Celtics value at $730M (4th in NBA)
« Reply #6 on: January 23, 2013, 01:35:20 PM »
So these guys more than doubled their investment (on paper) in a decade.

Not too shabby at all.


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Offline Sec22

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Re: Forbes lists Celtics value at $730M (4th in NBA)
« Reply #7 on: January 23, 2013, 02:02:09 PM »
So these guys more than doubled their investment (on paper) in a decade.

Not too shabby at all.

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Offline KGs Knee

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Re: Forbes lists Celtics value at $730M (4th in NBA)
« Reply #8 on: January 23, 2013, 02:13:55 PM »
I would imagine the value of the cable deal could decline with the value of the team if a rebuild isn't quick and successful.

I doubt this.  If I recall correctly, part of the deal included what are essentially shares in CSNNE as an entire network.  CSNNE is easily the most popular sports network in NE.

This wasn't your typical TV contract.
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Offline Roy H.

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Re: Forbes lists Celtics value at $730M (4th in NBA)
« Reply #9 on: January 23, 2013, 02:38:09 PM »
CSNNE is easily the most popular sports network in NE.

I'm not doubting you, it's just something I've never thought of.  Is CSNNE that much more popular than NESN?

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Offline KGs Knee

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Re: Forbes lists Celtics value at $730M (4th in NBA)
« Reply #10 on: January 23, 2013, 02:44:49 PM »
CSNNE is easily the most popular sports network in NE.

I'm not doubting you, it's just something I've never thought of.  Is CSNNE that much more popular than NESN?

I've never checked, but I'd be willing to bet the non-sports events ratings (since NESN does have the Sox and Bruins, as well as college sports) for CSNNE are way ahead of NESN.  NESN's non-event related programming stinks.
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Offline Roy H.

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Re: Forbes lists Celtics value at $730M (4th in NBA)
« Reply #11 on: January 23, 2013, 02:52:54 PM »
CSNNE is easily the most popular sports network in NE.

I'm not doubting you, it's just something I've never thought of.  Is CSNNE that much more popular than NESN?

I've never checked, but I'd be willing to bet the non-sports events ratings (since NESN does have the Sox and Bruins, as well as college sports) for CSNNE are way ahead of NESN.  NESN's non-event related programming stinks.

Yeah, for non-sports, I think CSNNE is hands down better.

However, when considering popularity, doesn't that come down to ratings?  And don't the Sox and Bruins drive ratings more than the Celts?

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Offline TripleOT

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Re: Forbes lists Celtics value at $730M (4th in NBA)
« Reply #12 on: January 23, 2013, 08:07:09 PM »
The Forbes article outlines some great moves by ownership to increase team value:

1) a seven year deal to play in the Garden for free

2) getting CSNNE to give up a 20% stake to the Celtics, as well as a boatload more money in local TV revenue

3) marketing like crazy to increase revenue

4) using sophisticated methods to maximize seat revenue

What's ironic about NBA finances, after a huge investment of over $350m and a decade of hard work to increase revenue, their $19m profit last year was (slightly) bettered by the salary made by Gilbert Arenas, who played 200 or so minutes.   in 17 games. 

 

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