There's no question but what this media attention puts more pressure on the Lakers. In general, if the objective view is that a series is fairly evenly matched and the media blatantly pushes a story that makes one team the presumptive favorite, it puts a ton of extra pressure on the favorite. And I think the media knows it. It doesn't mean the media WANTS the underdog to win, but they know that it makes for a better storyline in the end. If the favorite comes through and wins, they can rehash the coronation stories for another couple of weeks. If the underdog wins, then they get to generate all kinds of new stories about the underdog climbing the mountain and overthrowing the mighty king. Or even better, they get to write stories about the mighty fall of the king - there's no better storyline than that fall of a Goliath.